We will always keep your data safe and secure. This policy explains what information we collect about you and how we use it.

This online marketplace comprises a national directory of Suppliers for bespoke products and services alongside a booking service for our Clients and is owned and operated by Whatevarents.

This Privacy Policy was posted on 08/05/2022. Therefore, the policy takes effect for all our Clients/visitors and Suppliers from 08/05/2022.

This policy complies with the UK General Data Protection Regulations (“UK GDPR”) and the Data Protection Act 2018. We therefore process your data securely and transparently.

In most cases, Whatevarents is a Data Processor, by marketing a directory of independent Suppliers, facilitating Clients’ instructions or booking requests, advertising and marketing Suppliers’ services and products on our online marketplace. We also provide a safe platform for both parties to communicate with each other via messages on our website.

The Client and Supplier will generally be identified as the Data Controllers for GDPR purposes, who determine the purpose of the data and the means of the same.

Our privacy notice is in accordance with UK GDPR legislation and outlines the type of personal data that we collect and hold about you whether a Client/Visitor or Supplier. For the Supplier this includes their full name and business name, contact details including email address, postal address and contact number. For the Client we only collect and hold your full name and email address in order for you to be able to create an online account with us. 

This is for the sole purpose of advertising and connecting potential or current Suppliers to a Client for products and services. We are acting in an online marketplace capacity so actual contracts for services and payments with one of our Suppliers is agreed directly between the Client and Supplier, as opposed to via and/or with Whatevarents.

Our privacy notice also explains how we use this information, how long the information is kept for and any other relevant information about your personal data.

1. Data Controller Details 

2. Data Protection Principles 

In relation to personal data, we will:

  • Process it fairly, lawfully and in a clear, transparent way;
  • Collect personal data only for specific and legitimate reasons;
  • Only use it in the way that we have told you about;
  • Ensure it is correct and up to date;
  • Keep your data for only as long as we require it;
  • Process it in a way designed to ensure it will not be lost, destroyed or used for anything that you are not aware of. 

3a. Types of Data We Collect

The types of data that we collect include:

  • Supplier: Your personal details including your full name (point of contact and also, the full business name), address, email address and a phone number.
  • Client: Your personal details including your full name and email address.

We collect personal information from you including any electronic devices (such as mobile phones, tablets and desktops) you use when you:

  • Register for an account profile on our site.
  • Require access to our Suppliers’ profiles on the online directory.
  • Advertise your services as a Supplier.
  • Search for suitable Suppliers.
  • Update information for your account profile and/or when you communicate with us.
  • We collect this information either because it is necessary so that we can perform our contract of providing our services to you, it is in our legitimate interests to do so or to meet our legal obligations.
  • We currently do not ask our Clients to make payments via our website platform for confirmed bookings and thus you will not be asked to provide this information on our marketplace website. Contracts of services and payments or deposits are processed with the Supplier directly by their agreed means.

3b. How We Collect Your Data

Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor

If you are our Client/Visitor or Supplier, we collect data about you or your business only, as supplied by you when you sign up to use our website, sign up for marketing and advertising opportunities as a Supplier and/or to update your details on your online profile. We do not collect or retain personal data provided within direct messaging communications between Client and Supplier. However, we do monitor all messaging communications through our website to ensure best behaviour between all Parties whether Supplier or Client.

IT systems

Personal data is held securely on our digital website. Access to the directory and the platform generally is password protected for safety and security reasons. Access to the above information is solely limited to employees and assigned agents of Whatevarents who require access to it to undertake their job duties and in order to provide the online services, as a connecting marketplace platform.

The digital services are provided via our web host/provider Siteground.

Marketing correspondence

If you have subscribed to our newsletter via our website or other electronic platform such as social media, we will send you newsletter updates by email to share any news and information on our services and to keep you updated of what we are up to. This is the only time we will send you marketing updates and emails.

You can stop receiving marketing messages/emails from us at any time by contacting us directly or by clicking unsubscribe on our mailing platform.

Ways to opt out

  • By clicking on the ‘unsubscribe’ link included in marketing emails/newsletters.
  • By emailing us at Info@whatevarents.com advising us you opt out. Simply saying “opt out” in the subject line or the body of an email that you send to us is sufficient and we will remove you from our mailing list.

We will never disclose your personal information to third parties.

4. Why we collect your data

  • To fulfil and deliver our services ensuring we comply with relevant legal obligations to provide our marketing and directory services.
  • To let you know of any special offers/news at the time. This is in our legitimate interests to do so to enhance our services and also to grow our business. We, of course, provide the option of opting out of receiving our marketing and updates communications.
  • To allow you to use our online platform fully.
  • To prevent and detect fraud against either you or us.

5. Why We Process Your Data

Whatevarents can process your data only for specific purposes due to UK GDPR and data protection law:

  • So that we can perform a legal contract that we are a party to;
  • To ensure we can carry out legally required duties and/or
  • To ensure we can promote the legitimate interests of Whatevarents, our Suppliers and Clients, where necessary.

All of the processing carried out by Whatevarents falls into one of the permitted reasons. We will need to collect your personal data in order to carry out the contract that we have entered into with you as a customer of our online marketplace platform.

We also process data to ensure we can carry out activities that are in the legitimate interests of Whatevarents. 

6. If You Do Not Provide Your Data to Us

Our main reason to process your data is so that we can carry out our contractual duties agreed with you as a customer or visitor using our website.

If you do not provide us with the data in order to be able to carry out our contractual duties, we cannot perform our contractual obligations in providing our services to you, specifically.

If you are one of the parties to the contract, we must process your data to comply with our legal obligations, as the Data Processor.

7. Sharing Your Data

Your data will only be shared with internal colleagues/freelancers recruited by Whatevarents to provide services and undertake their duties. We also will not share your personal data with bodies or third parties outside of the European Economic Area unless they are a Freelancer recruited by us to provide a product or service in order for us to carry out our services. 

Sharing your information

We will never share or sell any of your data/personal information with any third party subject to the below exceptions.


We may share your data with the following companies, as an essential part of being able to provide our services to you for these specific purposes only:

  • Professional service providers, such as our software host/web designer who may help us with managing our website.

We may also be required to share some of your data with others for the below reasons:

  • If we are requested by the police or either a regulatory or government authority investigating illegal activities to provide such information concerning your activities whilst using our services, we shall be legally obliged to do so.

8. Protecting Your Data

We acknowledge our obligation to ensure your data is protected against accidental loss or disclosure, destruction and abuse. We have implemented safeguarding processes for this. 

Whatevarents has taken the following steps to protect personal data of all customers, which it holds or to which it has access:

i. It may appoint or employ individuals with specific responsibilities for:

· Processing and controlling of data.

· The comprehensive reviewing and auditing of its data protection systems and procedures.

· Overseeing the effectiveness and integrity of all the data that must be protected.

ii. It provides its employees/freelancers (if any) with information and training to make them aware of the importance of protecting personal data, to teach them how to do this, and to understand how to treat information confidentially.

iii. It can account for all personal data it holds, where it comes from, who it is shared with and also who it might be shared with.

iv. It carries out risk assessments to identify any vulnerability in its personal data handling and processing, and to take steps in reducing the risks of mishandling and potential breaches of data security. 

The process includes an assessment of the impact of both the use and potential misuse of personal data.

v. It recognises the importance of seeking individuals’ consent (where appropriate) for obtaining, recording, using, sharing, storing and retaining their personal data, and regularly reviews its procedures for doing so, including the audit trails that are needed and are followed for all consent decisions. 

Whatevarents understands that consent given by potential and current Clients and Suppliers must be freely given, specific, informed and unambiguous. 

Whatevarents will seek consent on a specific and individual basis, where appropriate. Full information will be given regarding the activities about which consent is sought. Relevant individuals/businesses have the absolute and unimpeded right to withdraw that consent at any time.

It has the appropriate safeguarding processes for detecting, reporting and investigating suspected or actual personal data breaches, including where these are caused by security breaches. It is aware of its duty to report breaches that cause significant harm to the affected individuals to the Information Commissioner’s Office and to the Data Subject, and is aware of the possible consequences.

To understand the implications of the transfer of personal data internationally. Where access to your data is required, the following apply:

The principle of legal privilege is always applicable. Therefore those with access to such data will only have the minimum amount of access to a resource that is required for them to undertake their role.

Access to personal data is protected safely. Passwords that are used must meet the specified complexity requirements (including uppercase and lowercase letters and a number/s) and must be kept confidential to the user and not shared with anyone else including our colleagues (if any).

We regularly monitor our software system for possible vulnerabilities and attacks.

Where we share your data with third parties, we have a written agreement with them to ensure that your data is held securely and in line with UK GDPR requirements. 

Third parties must implement appropriate technical and organisational measures to ensure the security of your data.

Protecting your information

As you know, the internet is not a 100% secure method for communication and so we are unable to guarantee absolute security of any information you send to us (or we send to you) via the internet but we do take great care in doing so. We are not responsible for any damages which you, or others, may suffer as a result of the loss of confidentiality of such information. We take every reasonable precaution to protect your information. We cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. We use our best endeavours to ensure it is secure on our systems as has been outlined above.

9. How Long Do We Keep Your Data?

Whatevarents keeps your data only for as long as it is necessary for us to keep the same. You are entitled to exercise your right to erasure of this data by making a request verbally or in writing to us (via post or email) though we recommend doing this in writing where practical.

Once we no longer need your data, we will take steps to delete it. Whatevarents conducts annual checks of personal data that we hold to ensure everything has been deleted at the end of its retention period.

10. Automated Decision Making

No decision will ever be made about you solely on the basis of ‘automated decision making’ (where a decision is taken about you using an electronic system without human involvement) which has a significant impact on you or your business.

11. Your Rights in Respect of Your Data

UK Data protection law and GDPR rules provide you with specific rights in relation to the data we hold about you. These rights are set out as follows in summary:

  • The right to be informed. This means that we must tell you how we use your data and this is the purpose of this privacy notice.
  • The right of access. You have the right to access the data that we hold on you. To do so, you should make a data subject access request to the company director: Mr Belal Kashik by email to Info@whatevarents.com. This information will be provided free of charge, unless a request is manifestly unfounded or excessive, particularly, if it is repetitive. In such circumstances, Whatevarents may charge a reasonable fee to respond otherwise we may refuse the request.
  •  The right for any inaccuracies to be corrected. If any data that we hold about you is incomplete or inaccurate, you are able to require us to correct it.
  • The right to have information deleted. If you would like us to stop processing your data, you have the right to ask us to securely delete or destroy it from our systems where you believe there is no reason for us to continue processing it.
  • The right to restrict the processing of the data. For example, if you believe the data we hold is incorrect, we will stop processing the data (whilst still holding it) until we have ensured that the data is correct.
  • The right to data portability. You may transfer the data that we hold on you for your own purposes.
  • The right to object to the inclusion of any information. You have the right to object to the way we use your data where we are using it for our legitimate interests.
  • The right to regulate any automated decision-making and profiling of personal data. You have a right not to be subject to automated decision making in a way that adversely affects your legal rights. Where you have provided consent to our use of your data, you also have the unrestricted right to withdraw that consent at any time. 

Withdrawing your consent means that we will stop processing the data that you had previously given us consent to use. There will be no consequences for withdrawing your consent. However, in some cases, we may continue to use the data where so permitted by having a legitimate reason for doing so such as our obligations for providing our services.

If you wish to exercise any of the rights explained above, please contact us as soon as possible, via email at Info@whatevarents.com

12. Amendments to Our Privacy Policy

We reserve the right to amend our privacy policy, whilst of course ensuring it complies with relevant GDPR legislation and UK laws. We will ensure that our policy shows the most up to date information and may notify you of such changes by including the revised privacy policy on our application software or announcing the same for marketing such as social media platforms.

13. If you wish to make a complaint

We hope that you will be happy with our online platform and customer service. In the event that you are unhappy with any of our services or wish to make a complaint, please contact us by emailing Info@whatevarents.com so that we can investigate your complaint as soon as possible. We will try our best to provide you with an amicable resolution, where possible within 7 days.

14. Data Protection Officer

Our Data Protection Officer is Belal who can be contacted at Info@whatevarents.com

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